First off, I am really working against the clock to meet my mid-year resolution (that should totally be a thing!) of two blog posts a month.
Luckily for me this past week has been a roller-coaster of events (also known as inspiration) for blog posts.
I could talk about sens8 (brilliant new series by the Wachowskis of Matrix fame)
Or about 4 non-blondes…hearing whats up after decades of floating in the obscurity of memory was great … and yes it was on loop for about an hour …
Or I could talk about the avalanche of nostalgiac tunes it spawned (hello Avril, red hot chilli peppers and train…been a while!)
Also my daughter ‘graduated’ from pre-school … this is great inspiration for a post on the ridiculousness of the modern education system. How do you ‘graduate’ when technically you haven’t started school yet? (will def come back to this rant later)
But I decide to talk about convergence!
Ah the drama! the sweat! the tears! the laughter! the heartache! And enough cliffhangers to make a telenovela writer green with envy.
Basically the future of broadcasting is in converging radio, print and online operations into one gigantic cross-platform multimedia approach.
That’s great …. technically… but my station is the first to try this in Ghana.
Translation: we are guinea pigs in a giant experiment … with no controls.
So we have the usual ego clashes (cue: you might be an editor at TV but know nothing about radio Jon Snow! Shadow the intern…), the geographic conundrums ( you now have to share your desk and computer with virtual stranger who treats your windows desktop as a landfill site …) and the leadership shuffles (follow me…no follow me…. no follow me instead… erm how about I just do whatever the hell I want? yeah? brilliant!)
So what do I think about convergence? Well the old African proverb does say a broom can bend but won’t break, but a broomstick snaps easily. Together we are stronger I know … but I have to give up my independence and be squeezed together with other sticks, bristles and all, not to talk about the choke-hold of the twine that binds us together.
In short… convergence is a bitch.